Are You Deciding To Be A Success Or Not?

I was exhausted.

I had worked non stop talking to clients all day and still had an article to write AND a networking event that night to go to. I was also nursing a cold.

At that moment I understood that I was standing at the precipice of a decision. An even bigger ‘AHA’ came to me as I followed that train of thought.

We’re the results of our series of decisions throughout our lives but especially in our businesses.

 You Are What You Choose

So did I push myself to pour myself into a dress and heels and hit the event that night even though I felt like death warmed over? I decided it’s too easy to stay stuck in the house, behind the phone and behind my computer. I decided I actually get clients out of meeting new people.(and so do you!)

How Are Your Choices Adding Up?

My hero Dr.Wayne Dyer has a barometer by which I measure all things. He says if you look at the state of your life right now, it’s a mirror for what’s going on inside you.

So if you’re sick and in despair or can’t get any clients, what’s happening inside you? Remember, the sequence of events in your little body are: thought, feeling, action. Not the other way around.

Lump It Or Like It

If you don’t like the results of the decisions you’ve been making lately, how do you change? Do you accept that that’s the way the cookie crumbles or make a DECISION to change?

Proof Is In The Pudding

Another hero of mine, Anthony Robbins says that the only indication of a decision is an action step that you take. Otherwise (and I vehemently agree with him) you’re just talking to yourself and fooling yourself. When you consistently make the decisions to be successful, you will BE successful.

If you want to change your results, change your thoughts and most importantly AND  change your decision.

Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk!

Dealing with Price Issues for Your Small Business

Do you feel like you’re wearing a price tag?

Pricing is the hairiest of beasts for my clients and of course for me since we’re solopreneurs. Because I only come to the sales conversation with a prospect after first establishing the ‘know-like-trust’ through public speaking or having just gone through a complimentary session, I almost never get questioned on my price. A person is either willing to invest to grow their business or they’re not. It’s just that simple. It’s about their belief in the value of what you offer. Here are some other tips to help you get over the pricing hurdle:

Establish the value of your offering before you discuss price

The sooner price is brought up in the sales interaction, the more of a focal point it will become and the more difficult it will be to demonstrate your value. If someone insists on an immediate price—and it does happen from time to time—I never get the sale.

Focus on the outcome or results

Whenever possible, translate the benefits of your product/service into actual dollars.

This approach is extremely effective in reducing price resistance. For example, if a company will save thousands of dollars in operating costs after implementing your solution then a purchase price of several hundred dollars seems worthwhile.

 Don’t drop your price

It amazes me how often sales people quickly drop their price at the first sign of price resistance. If price was the only reason people bought goods and services, high-end boutiques and companies that sell premium products would not exist. However, if you fail to demonstrate the value of your product or service, price will become the primary area of focus simply by default.

via Dealing with Price Issues for Your Small Business.

Remember that you can price yourself 10x as high as your nearest competitor as long as you are 10x as effective in communicating your value and can deliver 10x as much value to your clients. Think about why some coaches are barely scraping by while Tony Robbins charges insane amounts of money to do the same thing. It’s because the perception is that he will without a doubt change a life with his coaching. How do you deliver the same message and value in your business?

Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk!

My teacher Oprah

I saw Oprah live for the first time in my life this week in Toronto. Bucket list anyone? People (mostly women) were lined up for blocks and blocks. Parking lots around the venue were full. The radio was talking about the traffic jams caused by the event. Once I got into the building, I joined the throngs of women all excited and chatting and taking pictures of signs and the other people. I felt goosebumps from the energy in the room. I was there 2 hours before the start time and I almost couldn’t find a seat–even though I walked to the very end of the cavernous room. 8500 avid fans were there, waiting for their first glimpse of Oprah.

Similar to most people, I consider Oprah to be one of my biggest teachers. I’ve learned about authors, concepts, movements and personal stories of triumph and tragedy from her. I owe meeting my hero Wayne Dyer and my Rwandan sister through Women for Women International to Oprah.

The day of the event was no different. I saw and listened to great teachers I’d never heard about before. A large and charismatic man named Bishop T.D. Jakes stood up and wowed the audience. He said to the woman who couldn’t get over the death of her husband, “people are like scaffolding, when the building is complete they go away”. I was so touched by that. So many of my relationships have so much more meaning when I look at it that way.

As a small business growth coach, I teach everything I learn on a daily and hourly basis almost immediately. I am privileged to have a life where I can transfer these learnings to others as part of my actual job.

Make every day a learning day. Every memory something that has lessons and every interaction will have that much more meaning for you and for your clients.

Need more chicken soup for your biz? Follow me on Twitter, friend me on Facebook or connect with me on LinkedIn –and let’s talk!