Happy New Year everyone! I wanted to greet you with a scary statistic..call me strange…Only 19% of people who make new year’s resolutions keep them for one whole year. Here are the other numbers according to the Toronto Star article:
19%: Less than 24 hours
15%: One week
52%: One month
19%: The whole year
As a small business coach and as an entrepreneur, unfortunately I see this all too often. Some clients start the program with a bang and finish with a whimper. Friends who vow to save the Timmy’s coffee money for a vacation are carrying trays of the brown stuff to work in a few weeks. Small business owners I meet while networking who vow to spend more time marketing this year, still get sucked into working more in the business than on it. It truly is sad to see.
Why is this happening? I came up with a few theories of my own on this one:
1. Nobody Is Really Holding You Accountable
Even for those who’ve announced their intentions to the world (remember Rob Ford’s weight loss promise) there’s no real New Year’s Resolution Police who’s going to drag you to the Broken Resolutions Jail. So who cares if a few people ask you about it, nothing really changes in your life if you don’t follow through.
2. You’re Not In Enough Pain To Change
Unfortunately humans don’t change unless they are in deep pain. Most of the time. It’s either a divorce, the loss of a huge client or a heart attack that makes people take real stock and attempt to change. Even then, studies show that most people can’t stick with the changes. When there isn’t enough pain, there’s no gain.
3. Your Body Is Ruling Your Mind
According to neuroscientist Dr.Joe Dispenza, our bodies are chemically dependent on the same thoughts we’ve been thinking (and those thoughts produce hormones and chemicals that translate to feelings) since the day we were born. So to simply start thinking different thoughts is pretty difficult.
What’s a Person To Do?
So how do the people who do keep their resolutions for the whole year differ? They usually have an accountability partner, a plan of action that’s committed and a structure that allows them not to slide back into previous behaviour. For example, in 2013 when I committed to losing weight, I signed on with Weight Watchers. Their weekly meetings and especially the scary weigh-ins kept me on track. Similarly, when I decided to grow my business exponentially, I spent an enormous sum to hire a top-level coach. I haven’t looked back since!
What are you going to do differently to make sure you’re not a sad New Year’s Resolution Statistic?